NAB (National Assoc. of Broadcasters) is about a week away now and most people have started to get out the sharpies and maps to make there scheduled plans of who to visit and what they want to see at the show.Apple not having a booth is weird to some but Apple will be there in force with meetings set up for clients and you can bet pretty much every booth will have a few Macs in there showing off the products they have.I have my usual list of companies to visit and my eye on some things i have heard about but my list is pretty simple.
1.RED/Assimilate- we all know why “Scarlet” whatever she is I have to see and know how much i need to sell my kidney for.Also to see any new updates to the workflow and existing software with REDCine and REDCode .Scratch obvious reasons because of the high end Color correction and native support for r3d files maybe some cool updates.
2.The Foundry - Nuke 5 just came out last month and man is it one hell of a powerhouse application for compositing and its smoking on Intel Macs.
3.Adobe- I dont say this just because i co lead AENY(After Effects NY) or that i use Adobe apps everyday like some other apps but they have so much stuff going on between Post,Design,Web and Interactive that you need to get to the booth to see the demos on the new technology like Adobe Media Player,Air and a host of new technologies.
4.Super Sessions and Tech talks- They are a mix of Sessions/Forums from all over .A big one for me will be A Million Dollar Look on a Thousand Dollar Budget with Stu Maschwitz big fan of Stu and the work of The Orphanage so this is a Session I wont miss.They also have ,Digital Cinema Summit,DOP and Digital Tech Guru with Ted Schilowitz (RED),Graeme Nattress(RED), Gary Adcock and handful of other pros talking about what they do and where things are heading.FMC(future media concepts) does pretty much all the training for NAB and they have the Post Production World tracks where you can learn just about any post software from FCP to Flash.
5.Vision Research Phantoms- Nj pride here since they are in my backyard and they have probably the slickest highspeed cameras available (well if you have like 120 grand laying around) who does not love Mythbusters over the top super slow mo action.
6.Sony,Panasonic,Canon,Thompson - I group these all together because they are usually upstairs with all the microwave uber broadcast suits.I do not need to say what they make we all know. I do hope to see some new stuff from Pani on the possible HVX-200x whatever may come of the next gen but no thanks to AVCHD i am not to keen on the compression.
7.Plug-in Pavillion -What can i say this is the PIT as i call it all my friends from different plug-in manufacturers like RED Giant, Digital Anarchy, Trapcode,Re:Vision Effects, Automatic Duck,GenArts,Noise Industries,Digital Film Tools,Wondertouch and of course Zaxwerks to name just a few .
8.AJA/Blackmagic- You all know they are the leaders in capture IO devices i like them both and i wonder if they have anything new to show at NAB?
9.Wacom- If you dont use a tablet you should be and if you have one then check out the Cintiqs they are the sh*t serious the new 20inch model and the smaller 12wx are cheaper then the bigger 21UX that has been out for a while plus the 12wx is small enough to travel with and makes a nice little second monitor.
10.Who knows? There are more then enough times that a little company comes out with something really cool like this Zylight i have been hearing so much about for an onboard camera light being able to change colors with a dimmer.The point is NAB is huge it takes forever to even see everything on the 1st floor let alone all the other rooms and floors that being i save 10 for whoever i can find with cool software/hardware that makes my job get done faster and with the least amount of headaches.I am sure i am leaving out some other companies i have my eye on but for now this is the short list the long list will be made the day before i leave last minute of course.
I will be sure to update when i can from the show but it will be a packed schedule for me but i will be doing some demos at some booths and working the Gridiron booth talking with folks about Flow which i leave off the list for now because it will get its own long post when the public beta is out.Check the movie for why you want to have Flow in your workflow.
Flow Tour